This Cookie Policy explains how Zenith Digital ("Zenith," "we," "us") uses cookies and similar technologies when you visit our website or interact with our advertising, search, and lead-generation services. Read together with our Privacy Policy, this page tells you what we use, why, and how to control it.
1. What are cookies?
Cookies are small text files placed on your device by the websites you visit. They're widely used to make sites work, make them more efficient, and provide reporting information. Similar technologies we sometimes refer to as "cookies" include web beacons (pixels), local storage, SDK identifiers, and server-side tracking identifiers.
Cookies can be first-party (set by the site you're visiting) or third-party (set by another domain, such as an analytics or advertising partner). They can also be session cookies (deleted when you close your browser) or persistent cookies (stored for a defined period).
2. How we use cookies
We use cookies and similar technologies to:
- Keep the site and our dashboards working correctly.
- Remember your preferences (language, region, display settings).
- Measure how visitors use our site so we can improve it.
- Attribute clicks, conversions, and leads across our publisher and advertiser network.
- Detect and prevent invalid traffic, click fraud, and abuse.
3. Categories of cookies we use
3.1 Strictly necessary
These are required for the site to function — for example, to load pages, submit forms, and maintain authenticated sessions. You cannot opt out of strictly necessary cookies without breaking the site.
3.2 Performance and analytics
Help us understand how our site is used so we can improve it — for example, which pages are most visited, where users come from, and which parts of a page are most engaging. Analytics data is aggregated wherever possible.
3.3 Functional
Remember choices you make (such as preferred language) and provide enhanced, personalized features. If you disable these, some features may not work as expected.
3.4 Advertising and measurement
Used by us and our advertising partners to measure campaign performance, attribute conversions, deliver relevant ads, cap ad frequency, and detect fraud. These include click identifiers, pixels, and conversion tags from Google, Microsoft Bing, Yahoo, and other authorized partners.
3.5 Example cookies and pixels
| Name / provider | Category | Purpose | Typical duration |
|---|---|---|---|
| Zenith session cookie (first-party) | Strictly necessary | Maintains your session across pages and forms. | Session |
| Zenith preferences (first-party) | Functional | Remembers UI preferences and consent choices. | Up to 12 months |
| Google (e.g., _ga, NID, IDE) | Analytics / Advertising | Analytics measurement, ad attribution, and fraud prevention on Google network traffic. | Up to 24 months |
| Microsoft Bing (e.g., MUID, _uetvid) | Advertising | Campaign attribution, conversion measurement, and retargeting on Bing network traffic. | Up to 13 months |
| Yahoo / Verizon Media pixels | Advertising | Attribution and measurement for Yahoo network traffic. | Up to 13 months |
| Fraud-detection identifiers | Strictly necessary / Security | Identifies and blocks bot, invalid, or abusive traffic. | Up to 13 months |
The exact cookies set may vary based on the landing page, region, and network partner. Where applicable, cookies are only set after you provide consent through our consent management interface.
4. Third-party cookies and partners
Some cookies on our pages are placed by third parties, including Google, Microsoft Bing, Yahoo, and other advertising, analytics, and verification providers. These partners process data under their own privacy practices. We recommend reviewing their policies:
5. How to manage cookies
5.1 Consent controls
Where required by law (e.g., in the EU/EEA and UK), we present a consent banner on your first visit. You can change your choices at any time by reopening that banner from the footer of the site.
5.2 Browser controls
Most browsers allow you to view, manage, block, and delete cookies through their settings. Instructions for common browsers:
Blocking all cookies may prevent some parts of our site from functioning.
5.3 Industry opt-outs
For U.S. visitors, you can opt out of interest-based advertising from many ad partners via:
6. Do Not Track
Some browsers send "Do Not Track" signals. Because there is no common industry standard for how to respond to these signals, we do not currently change behavior based on them. You can still use the consent banner and browser controls described above to limit tracking.
7. Updates to this policy
We may update this Cookie Policy as our technologies and partner relationships evolve. Material changes will be posted here with a new effective date. Continued use of our site after the update indicates acceptance of the revised policy.
8. Contact
Questions about cookies or this policy? Contact:
Zenith Digital
Attn: Privacy Team
Email: privacy@zenithdigital.net